Joules
Famous for their colourful fabrics, prints and detail, over the last three decades the Joules brand has taken Britain by storm. Under their watch traditional British country clothing has been reinvented by adding twists to classic pieces, balancing style with practicality.
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Joules Hillside Quarter Zip Port£49.50 Special Price £47.50 -
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Joules Denton Colour Block Tshirt Blue£24.95 Special Price £10.00 -
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Joules Hillside Quarter Zip Dark Green£49.50 Special Price £47.50 -
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Joules Emmett Jersey Polo Green£25.00 Special Price £10.00 -
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Joules Woody Polo Shirt Red£30.00 Special Price £21.00 -
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Joules Abbott Shirt Blue Gingham£49.00 Special Price £24.50 -
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Joules Emmett Jersey Polo Khaki£25.00 Special Price £10.00 -
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Joules Woody Polo Emerald Green£30.00 Special Price £21.00 -
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Joules Chino Trouser Blue£49.95 Special Price £24.98 -
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Joules Jarvis Crew Neck Jumper Orange Marl£49.95 Special Price £24.98
Joules Clothing founder Tom Joule began selling countrywear at equestrian shows and country and outdoor events more than three decades ago, but it was only after recognising that country folk are such a colourful bunch that the Joules Clothing brand came into existence. One rainy afternoon he realised that the countrywear that was on offer did not truly reflect the personalities of his customers, so he designed a bright pink welly that sold like hotcakes - and so the Joules brand was born. Today the company has grown and developed, but their inspiration continues to come from the countryside and its people, and they remain infamous for their colourful fabrics, prints and detail.