Joules
Famous for their colourful fabrics, prints and detail, over the last three decades the Joules brand has taken Britain by storm. Under their watch traditional British country clothing has been reinvented by adding twists to classic pieces, balancing style with practicality.
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Joules Soleil Buckle Flip Flop Pink£22.00 Special Price £16.50 -
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Joules Holkham Waterproof Packable Raincoat Artist Floral£69.00 Special Price £48.30 -
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Joules Hove Waterproof Windbreaker Jacket Pink£89.00 Special Price £71.20 -
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Joules New Albury Blazer Blue£129.00 Special Price £103.20 -
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Joules Linen Blazer Cream£109.00 Special Price £81.75 -
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Joules Anna Long Sleeve Linen Shirt Multi Floral£65.00 Special Price £52.00 -
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Joules Annabelle Dress Blue Red£69.00 Special Price £51.75 -
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Joules Marina Knot Front Dress Blue/White Floral£99.00 Special Price £74.25 -
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Joules Susanna Broderie Dress Navy£89.00 Special Price £66.75 -
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Joules Taylor Broderie Shift Dress Cayenne£89.00 Special Price £66.75 -
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Joules Taylor Broderie Shift Dress Navy£89.00 Special Price £66.75 -
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Joules Broderie Maxi Skirt White£49.00 Special Price £36.75
Joules Clothing founder Tom Joule began selling countrywear at equestrian shows and country and outdoor events more than three decades ago, but it was only after recognising that country folk are such a colourful bunch that the Joules Clothing brand came into existence. One rainy afternoon he realised that the countrywear that was on offer did not truly reflect the personalities of his customers, so he designed a bright pink welly that sold like hotcakes - and so the Joules brand was born. Today the company has grown and developed, but their inspiration continues to come from the countryside and its people, and they remain infamous for their colourful fabrics, prints and detail.
